DEI in Social Media Marketing: The Catalyst for Genuine Connection and Business Growth

Incorporating diversity, equity and inclusion (DEI) throughout your business strategy isn’t just about ticking a box; it’s about truly understanding and embracing these values. This isn’t just a fluffy belief; it’s a strategy backed by solid data and a commitment to ongoing listening, learning, and relationship building.

How breaking down internal barriers in digital marketing can lead to business innovation

We’re zeroing in on the extraordinary impact of small, diverse teams – where each person is not just a team player, but an expert in their field. Dig in and discover how to break down internal barriers and make room for growth and innovation.

Executive Social: Full Human Behind the Brand

In a digital age saturated with content, how can businesses cut through the noise to deliver authenticity at scale? Our most recent episode of Chatterkick’s Generation Social Media podcast steps into the world of genuine content creation. Our focus? Tapping into the potential of creators, influencers, and perhaps the most overlooked group, your own employees, to craft truly authentic content.

Listen in as Beth Trejo, Chatterkick’s CEO, and Allison Gates, our Creative Manager, unpack the challenges and effective solutions surrounding authenticity in content creation.

Mastering Authentic Content at Scale

In a digital age saturated with content, how can businesses cut through the noise to deliver authenticity at scale? Our most recent episode of Chatterkick’s Generation Social Media podcast steps into the world of genuine content creation. Our focus? Tapping into the potential of creators, influencers, and perhaps the most overlooked group, your own employees, to craft truly authentic content.

Listen in as Beth Trejo, Chatterkick’s CEO, and Allison Gates, our Creative Manager, unpack the challenges and effective solutions surrounding authenticity in content creation.

Empathy in the Digital World: How to Be More Human Online

The digital world has made it easier than ever to connect with people from all over the world. Ironically, it’s also made it easier to feel more disconnected from our own humanity. With the overload of information at our fingertips and the rise of AI, it can make it even more tricky to forge those genuine human connections we crave.

How to Use Value-Based Pricing to Attract and Keep Clients

Pricing your services can be a tricky business. You want to make sure you’re charging enough to cover your costs and make a profit, but you don’t want to price yourself out of the market.

Our CEO Beth Trejo’s pricing journey has been all about growth and evolution. In a recent podcast, Beth shares her testament to the power of embracing experimentation, as she reveals that pricing is an ever-evolving adventure, demanding continuous assessment and adjustment.

“Making sure that your pricing aligns with your capabilities and your expertise was really valuable in the beginning and even today,” Beth shares.

In this blog, we’ll explore a few insider tips from Beth to help you develop a strategic pricing approach that aligns with your business goals and attracts potential clients.

How to Infuse Creativity in Your Organization by Developing Strategic Creative Partnerships

Imagine this: your brand’s digital strategy skyrocketing, engagement levels through the roof, and your audience hanging on to your every post. *swoon* Sounds dreamy, right? Believe it or not, you could make that dream your reality.

The key lies in understanding the true value of social media analytics and harnessing the untapped potential of data-driven insights.

I know, I know, it sounds like we’re entering a forbidden land of charts and spreadsheets. But, I promise you, this is not your typical data-driven, snooze-fest. Buckle up, my friend, because we’re about to take a ride into the heart of the authenticity-data connection that will leave you wondering “Why didn’t I fully nerd out on data sooner?”

Build Stronger Connections in Your Social Media Strategy with Analytics

Imagine this: your brand’s digital strategy skyrocketing, engagement levels through the roof, and your audience hanging on to your every post. *swoon* Sounds dreamy, right? Believe it or not, you could make that dream your reality.

The key lies in understanding the true value of social media analytics and harnessing the untapped potential of data-driven insights.

I know, I know, it sounds like we’re entering a forbidden land of charts and spreadsheets. But, I promise you, this is not your typical data-driven, snooze-fest. Buckle up, my friend, because we’re about to take a ride into the heart of the authenticity-data connection that will leave you wondering “Why didn’t I fully nerd out on data sooner?”

ChatGPT: Your Virtual Sidekick for Efficiency, Productivity, and Epic Collaboration

If you’ve ever felt the weight of repetitive tasks dragging you down and yearned for more time to devote to strategic initiatives, guess what? We have to. But we have an exciting revelation that will bring a smile to your face and transform the way you work like never before. If you haven’t heard of ChatGPT, it’s time to say hello. This A.I. buddy will help you bid farewell to the tedium and reclaim more of your time to focus on the big picture.

Fractional CMO vs Agency. Which one is your Marketing Matchmaker?

In the marketing world, social media is the bar where your business can mingle with potential customers. So if your business is looking to test the waters of marketing expertise, what you need is a wingman for your business. That could mean utilizing a Fractional CMO or an Agency – Let’s explore.

#TheNewNew

Latest Posts

Executive Social: Full Human Behind the Brand

Executive Social: Full Human Behind the Brand

In a digital age saturated with content, how can businesses cut through the noise to deliver authenticity at scale? Our most recent episode of Chatterkick’s Generation Social Media podcast steps into the world of genuine content creation. Our focus? Tapping into the potential of creators, influencers, and perhaps the most overlooked group, your own employees, to craft truly authentic content.

Listen in as Beth Trejo, Chatterkick’s CEO, and Allison Gates, our Creative Manager, unpack the challenges and effective solutions surrounding authenticity in content creation.

Mastering Authentic Content at Scale

Mastering Authentic Content at Scale

In a digital age saturated with content, how can businesses cut through the noise to deliver authenticity at scale? Our most recent episode of Chatterkick’s Generation Social Media podcast steps into the world of genuine content creation. Our focus? Tapping into the potential of creators, influencers, and perhaps the most overlooked group, your own employees, to craft truly authentic content.

Listen in as Beth Trejo, Chatterkick’s CEO, and Allison Gates, our Creative Manager, unpack the challenges and effective solutions surrounding authenticity in content creation.

Empathy in the Digital World: How to Be More Human Online

Empathy in the Digital World: How to Be More Human Online

The digital world has made it easier than ever to connect with people from all over the world. Ironically, it’s also made it easier to feel more disconnected from our own humanity. With the overload of information at our fingertips and the rise of AI, it can make it even more tricky to forge those genuine human connections we crave.

How to Use Value-Based Pricing to Attract and Keep Clients

How to Use Value-Based Pricing to Attract and Keep Clients

Pricing your services can be a tricky business. You want to make sure you’re charging enough to cover your costs and make a profit, but you don’t want to price yourself out of the market.

Our CEO Beth Trejo’s pricing journey has been all about growth and evolution. In a recent podcast, Beth shares her testament to the power of embracing experimentation, as she reveals that pricing is an ever-evolving adventure, demanding continuous assessment and adjustment.

“Making sure that your pricing aligns with your capabilities and your expertise was really valuable in the beginning and even today,” Beth shares.

In this blog, we’ll explore a few insider tips from Beth to help you develop a strategic pricing approach that aligns with your business goals and attracts potential clients.

Mastering Authentic Content at Scale

In a digital age saturated with content, how can businesses cut through the noise to deliver authenticity at scale? Our most recent episode of Chatterkick’s Generation Social Media podcast steps into the world of genuine content creation. Our focus? Tapping into the potential of creators, influencers, and perhaps the most overlooked group, your own employees, to craft truly authentic content.

Listen in as Beth Trejo, Chatterkick’s CEO, and Allison Gates, our Creative Manager, unpack the challenges and effective solutions surrounding authenticity in content creation.

read more