That is the question. Like Hamlet, marketers face a crisis. Posting a meme seems like a good idea at first, but it could wrap your brand in tragedy. There are several examples of this going disastrously. One example is with #TheDress, a viral sensation that took...
Over the past several years savvy hiring managers have made a new best friend. First name, Social, last name, Media and here’s why: As of December 2017, 81 percent of Americans had a social media profile, and that number isn’t going down anytime soon. More and more...
Know your target audience Know the people buying your product. Understanding your audience is the first and most crucial step to starting your social media marketing on the right foot. If you own a retail store, pay attention to who is in the checkout line. If you...
To truly appreciate how far we’ve come over the last five years, we have to throw it back to the foundation. No one knows our story better than Mrs. Chatterkick herself, Beth Trejo! We sat down with CEO Beth to start at the very beginning, and we believe...
Do you still have sweaty palms about social media? You aren’t alone. In fact, if more people felt comfortable and confident writing about their business online and on social media, it’s fair to say I’d be out of a job. That said, while writing for...
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