TO MEME OR NOT TO MEME

TO MEME OR NOT TO MEME

That is the question. Like Hamlet, marketers face a crisis. Posting a meme seems like a good idea at first, but it could wrap your brand in tragedy. There are several examples of this going disastrously. One example is with #TheDress, a viral sensation that took...
RECRUITMENT RED FLAGS YOU NEED TO KNOW

RECRUITMENT RED FLAGS YOU NEED TO KNOW

Over the past several years savvy hiring managers have made a new best friend. First name, Social, last name, Media and here’s why: As of December 2017, 81 percent of Americans had a social media profile, and that number isn’t going down anytime soon. More and more...